Industry & Business
Kreatures of Habit Adds Blueberry Cream Cruncher to DAILY BAR Line
Kreatures of Habit launches Blueberry Cream Cruncher protein bar with 20g plant-based protein, 3g creatine, and no arti…
Industry & Business 141 stories
Industry & Business
PRE Brands Targets Protein-Conscious Fans With Grass-Fed Beef Recipes
PRE Brands' seven-recipe game-day collection puts 100% grass-fed, grass-finished beef at the center of high-protein tai…
Industry & Business
Kellogg's Raisin Bran Uses Pickleball to Push Fiber Gap Message
WK Kellogg Co's championship-weekend activation in Central Park positions a 7g-per-serving cereal as a gut-health stapl…
Industry & Business
IQBAR Revives Pumpkin Spice Protein Bars and Mushroom Coffee
IQBAR has relaunched its seasonal Pumpkin Spice protein bar and Pumpkin Spice instant coffee as limited-time offerings …
Industry & Business
David Protein Gold Bar Returns in Pumpkin Spice for Fall
David Protein's limited-edition fall SKU extends the Gold Bar platform into seasonal retail with a milk protein isolate…
Industry & Business
Seasonal Whole Foods Replace Supplements at Murrieta Hot Springs
Talia Kitchen prioritizes food-as-medicine philosophy, using locally sourced seasonal ingredients to deliver bioavailab…
Industry & Business
Joyburst Brings Creatine into Mainstream RTD Beverage Category
Joyburst's sparkling creatine soda delivers 2g of the performance nutraceutical per zero-sugar can, expanding creatine …
Industry & Business
Beyond Meat Launches Immerse Functional Beverage at Erewhon
Beyond Meat's plant-based functional beverage line, Beyond Immerse, expands to Erewhon locations across Southern Califo…
Industry & Business
Al Ain Farms launches UAE's first locally made kefir
Al Ain Farms Group introduces kefir fermented with 12+ probiotic strains, targeting rising regional demand for function…
Industry & Business
JiMMYBAR! Creatine Protein Bar Lands in Sam's Club
JiMMYBAR! Functional Protein enters Sam's Club with a 14-count variety pack delivering a full 5-gram creatine monohydra…
Industry & Business
Adaptogenic Mushroom Drink Targets Sustained Energy Without Stimulants
TruBond combines adaptogenic mushrooms, nootropics, and prebiotic fiber in a ready-to-mix functional beverage designed …
Industry & Business
Expert Reveals Ingredient 'Fairy Dusting' Undermining Functional Beverage Efficacy
36-year beverage formulation veteran Tony Vieira exposes minimal dosing tactics masking weak ingredient panels in funct…